Updated on: 6/3/2025
Popular Types of Amaro Liqueur

Amaro liqueur is a broad category of Italian herbal spirits, loved for their bitter-sweet, complex flavors. Each type brings its own signature mix of botanicals, regional style, and tradition. Exploring different Amari (the plural form) reveals a spectrum ranging from easy-sipping to sharply bitter, with new aromas and uses in cocktails as well as after-dinner sipping.
Most Popular Amaro Brands and Styles
- Averna: A Sicilian classic with notes of orange, licorice, gentle herbs, and a rounded caramel-like sweetness. Smooth and accessible, Averna works well on its own or in cocktails.
- Fernet-Branca: Originating in Milan, this is one of the most famous and polarizing Amari. Its intense bitterness comes from myrrh, rhubarb, chamomile, saffron, and dozens of other botanicals. Sharp and powerful, often enjoyed neat, over ice, or in a 'Fernet and Coke.'
- Campari: Technically an 'Aperitivo' rather than an Amaro, but its bitter, citrusy character makes it a staple for many. Known for its bright red color and use in cocktails like the Negroni.
- Cynar: Made from artichoke and a blend of 13 herbs and plants, Cynar offers earthy, vegetal, lightly sweet and bittersweet layers. Surprising versatility in both sipping and mixing.
Exploring the Amaro Flavor Spectrum
Amari differ widely, depending on regional tradition and the chosen blend of roots, herbs, spices, barks, and citrus. Some are syrupy and sweet (like Averna or Lucano), others bracingly herbal and bitter (like Fernet-Branca), and some highlight vegetal or citrus elements (like Cynar, or Sfumato with rhubarb).
- Light Amari: Aperol and Montenegro are approachable, often featuring orange and vanilla, with a lighter bitterness, perfect for newcomers or spritzes.
- Medium-bodied: Averna, Ramazzotti, and Meletti offer balanced bitterness and caramel notes, good for both sipping and mixing.
- Bitter and Herbal: Fernet-Branca, Braulio, and Amaro Nonino bring more intensity—expect earthy herbs, spice, and a lingering, complex finish.

How to Enjoy Different Amaro Liqueurs
Amaro can be served neat, over ice, with a citrus twist, or as a bold element in classic and modern cocktails. Some mix well in highballs or spritzes, while others are ideal for slow sipping after a meal. Exploring the range helps you discover preferences for sweetness, bitterness, and aromatic depth.
- Neat: Pour 30–60 ml into a small glass, enjoy at room temperature to appreciate the full bouquet.
- On ice: A large ice cube and orange twist tame intensity and reveal subtle notes.
- In cocktails: Try adding 15–30 ml to classics like a Manhattan or Negroni, or use as the main spirit in an Amaro Sour.
- Spritz: Top with sparkling water, prosecco, or tonic for a refreshing, lower-ABV serve.

With hundreds of varieties to try, discovering your favorite type of Amaro liqueur means sampling across the spectrum—from approachable, citrusy sips to bold, bracingly herbal bottles. Whether chosen for after-dinner relaxation or creative mixes, there's an Amaro to match every palate.